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Who says you can’t buy anything with … pennies!
| NBA Attendance * |
Advertising Dollars ** |
Cost Per Attendant |
| 20,074,217 |
$7,250,000 |
$2.77 |
| Winter Venue |
SII CSP Dollars |
Cost Per Attendant *** |
| 4,250,000 |
$480,000 |
$.11 |
*Figure based upon '02-'03 Pro Basketball seasons (All 29 Teams). Sports Business Journal..by the numbers 2004 pg 117.
**Figure based upon scoreboard signage 2004 dollars at United Center - Chicago Bulls (x 29 Teams).
***Includes BOTH inside and outside exposure.
 Benefits
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